Sunday, 23 March 2008

Homage to Lego

I love Lego, period.  What an absolute brilliant brand.  One that not only acts as childhood nostalgia as a toy, but a creative toy that has developed into great advertising, viral crazes, movie tie-ins, theme parks, computer games and so on. This is a little homage to Lego...

Lego used here not for the brand itself but to support cholesterol checks.  The line states "Dont play with your health, check your cholesterol" by McCann Portugal.


Great for ambient campaigns.  Street building by Ogilvy, Santiago and Crane ambient ad by IDB-FCB Chile.




A recent campaign by Blattner Brunner.

The 2006 Cannes winning ad.


The Classic Tommy Cooper narrated ad.


Lego take on the recent Dark Knight trailer.


Monty Python.


...and of course indy!

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